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Arjan de Jong

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Flexibility primary benefit of migrating to the cloud

Whilst cloud providers have been primarily focussing on cost savings to persuade companies to migrate to the cloud, a recent study conducted by the Cloud Industry Forum in the UK shows that the agility given to businesses to deliver new services is the primary driver to adopt cloud computing.

We can state that the cloud is offering businesses the flexibility they need to adapt to the ever changing business climate; making it possible to access technology quickly and to offer solutions that they did not already have.

Decision taken bij head of IT

The outcome of the survey also shows that the decision to adopt cloud computing is now predominantly taken by the head of IT, instead of the CEOs/ MDs. However, in those organizations employing fewer than 20 people the decision to migrate to the cloud is taken by the MD or owner. This significantly drops when the number of employees increases.

Cloud computing market maturing

An overwhelming majority of companies already using cloud computing state that they are satisfied with the current use of cloud services. This proves that the market is maturing and businesses are harvesting the benefits they sought.

Especially in the areas of data backup/ disaster recovery, email services, and data storage service do current cloud computing users expect to increase the adoption of cloud services in the upcoming years. On the other hand, the vast majority of companies intend not to move employee information and accounts/ financial data services to the cloud.

Some concerns remain

Even though the general trend of cloud computing is positive, some concerns still remain. Data security, data privacy and physical location of data were mentioned as major worries. With the latter, the potential impact of countries’ laws on data storage means that most companies would be more likely to insist their data only be stored locally, in EU or EEA.

Tremendous untapped market

Although strong relations exist between most companies and the IT channel, there is still a tremendous untapped market opportunity, since two fifths of the resellers do not actively engage with their customers about the relevance of cloud services versus on-premises technology.

Cloud computing gaining momentum

In closing, cloud computing is gaining momentum fast in organizations of all types and sizes. There are major opportunities for expanding the cloud market alongside on-premise solutions, by encouraging companies to adopt cloud computing and guaranteeing safe storage of even more data and IT functionality into the cloud.

Source: www.cloudindustryforum.org

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Arjan de Jong is Sales & Marketing Manager of Basefarm and has been working in the Internet industry since 1997.